Worst website redesign ever - Page 3

NokkonWud · 23-07-2009, 10:16

I don't mind it. It's not as good as it was.
However, worst website re-design = Gameplay.

Went from something awesome to one of the ugliest sites ever

.

Wryel · 23-07-2009, 14:42

I like the way at the bottom of each product it says 'get it', but its not a link!

Mark · 23-07-2009, 14:52

Ha! I played Be off against O2 and Be knocked 30% off the monthly bill. Given that I wouldn't use most of the O2 extras anyway, that sure works for me.

OK, so I miss out on Quidco because I didn't switch, but it won't take long to overcome that.

iCraig · 23-07-2009, 14:55

Good idea, poorly executed.

They haven't got the foundation of the design in place, it's too much "bright colours look cool so put them everywhere" rather than getting the balance between impact and usability right.

If this was done properly it would be a kick ass site, well remembered and modern, in a retro sort of way. Exactly what you need in a saturated market. However the design team didn't quite nail it, shame. Hopefully they'll improve it.

LeperousDust · 23-07-2009, 15:05

Quote:

Originally Posted by Wryel

I like the way at the bottom of each product it says 'get it', but its not a link!

Yes they do

I quite like it anyway

How often do you actually visit the site of your internet supplier anyway? Its clearly just a marketing campaign and its working well, Be* aren't bad at all and are just doing themselves a favour by drumming up interest...

divine · 23-07-2009, 15:33

I saw someone else describe it as follows and I thought it pretty much nailed it:

"This is what happens when you employ a bunch of feebleminded artsy folk to design you something based around some contrived message you want to deliver, rather than make something that just looks good. In this case the message is CHEAP and EASY which means they've ended up with something that looks like an autistic 15 year old did it."

23-07-2009, 10:16	#21
NokkonWud BD Recruitment Officer Join Date: Jun 2007 Location: Smogville Posts: 3,880	I don't mind it. It's not as good as it was. However, worst website re-design = Gameplay. Went from something awesome to one of the ugliest sites ever . __________________

23-07-2009, 14:55	#24
iCraig iCustom User Title Join Date: Jul 2006 Posts: 2,250	Good idea, poorly executed. They haven't got the foundation of the design in place, it's too much "bright colours look cool so put them everywhere" rather than getting the balance between impact and usability right. If this was done properly it would be a kick ass site, well remembered and modern, in a retro sort of way. Exactly what you need in a saturated market. However the design team didn't quite nail it, shame. Hopefully they'll improve it. __________________

23-07-2009, 15:33	#26
divine Moonshine Join Date: Sep 2007 Location: Southampton Posts: 3,201	I saw someone else describe it as follows and I thought it pretty much nailed it: "This is what happens when you employ a bunch of feebleminded artsy folk to design you something based around some contrived message you want to deliver, rather than make something that just looks good. In this case the message is CHEAP and EASY which means they've ended up with something that looks like an autistic 15 year old did it." __________________

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23-07-2009, 14:42	#22
Wryel Absinthe Join Date: Dec 2006 Posts: 1,148	I like the way at the bottom of each product it says 'get it', but its not a link!

23-07-2009, 14:52	#23
Mark Screaming Orgasm Join Date: Jul 2006 Location: Newbury Posts: 15,194	Ha! I played Be off against O2 and Be knocked 30% off the monthly bill. Given that I wouldn't use most of the O2 extras anyway, that sure works for me. OK, so I miss out on Quidco because I didn't switch, but it won't take long to overcome that.